LVMH Builds Up A Partnership With Central Saint Martins
LVMH has paired up with the Central Saint Martins College of Art and Design in London to launch a new program dedicated to develop environmentally friendly designs, a new course on regenerative design. The Project will also emphasize on funding for research and scholarship opportunities.
“The LVMH group is very excited to launch this unique sustainability and innovation programme with Central Saint Martins: a step further in our support of tomorrow’s talents, reinforcing this historical partnership and the LVMH Grand Prix Scholarships.” states Chantal Gaemperle, Group Executive Vice President Human Resources and Synergies.
Masion/0 is an incubator platform that would emphasize on supporting artists engaged in protecting the environment through creative designs and innovation to help build a more sustainable future during the five-year partnership.
The new course titled Regenerative Design, created by the director of Masion/0, professor Carole Collect, students will enable about biodiversity, circularity, transparency while researching and developing innovative processes and new materials.
“At LVMH, all of our products come from the environment. This is why it is crucial for a group such as ours to lay the foundations for a new form of regenerative luxury, a new alliance between creativity and nature,” stated Antoine Arnault, Image and Environment, LVMH.
Masion/0 builds off the luxury conglomerate and fashion school’s existing partnership since 2011, helping students create sustainable innovation in the luxury industry.
In an emailed response to questions from WWD, Chantal Gaemperle, the director of HR and Synergies, LVMH reckoned that the Institutional Innovations positively influences the environment.
“I believe [Central Saint Martins] students have what it takes to break new grounds and reinvent our industry in a way that positively impacts biodiversity preservation and the climate,” said Chantal Gaemperle.
“CSM is at the cutting-edge of sustainability practices, not only in fashion, but also in design as a whole,” She added.
She also marked that the school was the first to offer a master of arts in biodesign. The executive noted that LVMH is working with the school on issues including zero waste collections, upcycling and recycling.
“This exceptional commitment by LVMH to Central Saint Martins will enable the two partners to co-design a world leading programme, so allowing the talents of tomorrow to be immersed in issues of sustainability and innovation.” says
Jeremy Till, Head of Central Saint Martins and Pro Vice-Chancellor of University of the Arts London